Puma CEO Bjorn Gulden attends the 2019 Footwear News Achievement Awards at the IAC Building on Tuesday, Dec. 3, 2019, in New York. Adidas has appointed Gulden , as its new chief executive, and he will take over the German sportswear brand in January as the company weathers the fallout from its split with the rapper formerly known as Kanye West. (Photo by Evan Agostini/Invision/AP, File)