A Delta airplane takes off from Hartsfield-Jackson Atlanta International Airport in Atlanta, Tuesday, Nov. 22, 2022. Sticking with one airline, hotel or car rental brand and avoiding others is the basic premise of brand loyalty. The benefits are clear: more points toward future award travel and elite status benefits. Yet, brand loyalty means eschewing other options, which could cost less or be more convenient. (AP Photo/Brynn Anderson, File)
